# Amishi Consumer Technologies Private

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/amishi-consumer-technologies-private

- Industry: Consumer Products
- Headquarters: New Delhi, India
- Website: www.themomsco.com
- Total disclosed funding: $9.2M
- Latest round: Series B (Sep 16, 2020)
- Investors on record: 2

## About

Amishi Consumer Technologies Private Limited is dedicated to creating a range of natural and toxin-free personal care products for mothers and their babies, focusing on skincare, hair care, and pregnancy care solutions.Founded in 2016 and headquartered in New Delhi, India, Amishi Consumer Technologies Private Limited specializes in mother and baby care products. The company has engaged in 9 funding deals and secured its latest funding round, an Add-on Trade Sale, on March 7, 2023, led by The Good Glamm Group. Malika Sadani serves as both the CEO and founder of the company, which has raised a total of INR 224.94 mn to date, with the most recent deal involving a 15% stake acquisition by The Good Glamm Group from previous investors for an undisclosed amount.The Moms Co specializes in a comprehensive range of natural and toxin-free mother and baby care products, including natural protein shampoos, stretch mark oils, and nourishing body butters. The products are designed to meet the specific needs of mothers, mothers-to-be, and their babies using natural ingredients such as shea butter, sea buckthorn, and rosehip oil. The company primarily serves consumers in India while expanding its presence in international markets, focusing on safe and effective solutions for its customers.In 2023, The Moms Co reported a revenue of INR 8,874,376.70, with an EBITDA of INR -7,778,505.10, primarily generated through direct-to-consumer sales on its online platform and partnerships with retailers and wholesalers, promoting individual products and bundled offers.Amishi Consumer Technologies Private Limited plans to leverage the recent funding from The Good Glamm Group to enhance its product line and expand its market reach. Upcoming product launches are expected to target new consumers with a focus on innovative mother and baby care solutions. The company intends to explore geographic expansion into additional international markets by the end of 2023, aiming to increase brand visibility and drive sales.

## Funding rounds

- Series B, Sep 16, 2020, $3.1M — Saama Capital, DSG Consumer Partners
- Series B, Dec 16, 2019, $4.1M — Saama Capital, DSG Consumer Partners
- Series A, Aug 20, 2019, $0.5M — Saama Capital, DSG Consumer Partners
- Series A, Feb 15, 2019, $0.5M — Saama Capital, DSG Consumer Partners
- Series A, Nov 13, 2017, $1M — Saama Capital, DSG Consumer Partners

## Investors

- Saama Capital (https://capitalatlas.ai/funds/saama-capital) — Series A, Series B
- DSG Consumer Partners (https://capitalatlas.ai/funds/dsg-consumer-partners) — Series A, Series B