# AlphaPrime

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/alphaprime

- Industry: Financial Services
- Headquarters: Seoul, South Korea
- Website: www.alphaprime.co.kr
- Total disclosed funding: $0.3M
- Latest round: Seed (Mar 1, 2022)
- Investors on record: 2

## About

Based in South Korea, AlphaPrime provides innovative investment solutions that bridge the information and technology gap in the financial market, catering to both retail and institutional investors.Founded in 2017, AlphaPrime is headquartered in Seoul, South Korea, and specializes in investment solutions. The company has successfully completed three deals, with its most recent funding round occurring in March 2022, raising KRW 1,300.000 mn from investors including DSC Investment and Life Asset Management. The firm is led by CEO Donghwan Song and was established by Alessandro Piol. AlphaPrime has not undergone significant pivots in its business strategy since inception.AlphaPrime offers a comprehensive suite of investment solutions aimed at narrowing the information and technology gap in the investment market. Their flagship products include Alphasquare, a platform that consolidates stock and cryptocurrency information into a single, user-friendly interface, and Alpha Letter, a subscription service that provides timely updates on key trends and issues within the stock market. These offerings are designed to help investors, both retail and institutional, make informed decisions by providing access to real-time data and insights. AlphaPrime’s services cater primarily to individual investors and financial professionals, focusing on users in South Korea and other international markets, thereby facilitating a modern investment environment that is distinct from traditional approaches.AlphaPrime generates revenue through a subscription-based model for its services, particularly through its Alpha Letter product which offers curated market insights. Clients pay for access to these premium features, enhancing their investment decision-making capabilities. The company also engages in partnerships with financial institutions, exemplified by collaborations such as the recent one with KB Securities, where promotional events are held to attract new users. The structure of these transactions typically involves direct-to-consumer sales for retail investors while accommodating institutional clients through tailored subscription plans. Overall, AlphaPrime's focus on innovative financial services positions it to capture a growing segment of the investment market.AlphaPrime plans to leverage its recent funding round from March 2022, which included KRW 1,300.000 mn raised from Korea Tech Incubator for Startup, to enhance its product offerings and market reach. The firm is focused on launching new investment products designed to address the evolving needs of its clientele. Additionally, there are plans to expand its services into other international markets, increasing its footprint beyond South Korea by the end of 2023. These initiatives aim to strengthen AlphaPrime's position in the competitive investment landscape.

## Funding rounds

- Seed, Mar 1, 2022 — Korea Tech Incubator for Startup, Schmidt
- Seed, Jul 15, 2020, $0.3M — Schmidt

## Investors

- Schmidt (https://capitalatlas.ai/funds/schmidt) — Seed
- Korea Tech Incubator for Startup — Seed