# AJF

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ajf-pty

- Industry: Software
- Headquarters: Brisbane, Australia
- Website: www.inspiretek.io
- Total disclosed funding: $1.8M
- Latest round: Seed (Dec 20, 2021)
- Investors on record: 3

## About

Based in Queensland, Australia, and founded in 2019 by its CEO Annie Flamsteed, AJF Pty Ltd trading as iNSPIRETEK operates as a data-driven technology that provides a wellness platform for organizations. In January 2022, AJF Pty Ltd raised USD 2.5 million in seed funding from Investible and Our Innovation Fund with participation from individual investors. As of January 2022, the company's platform is used by over 10,000 school-aged athletes and over 40 organizations. The company has a team of 20 people across Brisbane and Sydney.

AJF Pty Ltd offers a web-based platform and mobile application called iNSPIRETEK, which enables organizations to track results, analyze meaningful data for coaches, facilitate comparisons of insights, identify trends, as well as engage and educate their communities on a better understanding of holistic wellbeing. AJF Pty Ltd also offers 3 products, such as Insight, a SaaS structured wellness management platform that provides users with a range of tools; Infinite, an all-ages mobile app that supports the daily wellbeing of athletes and students through an extensive tracking and reflection system; and Insight plus, a platform built for big data to gain insights across all of the organization.

The company plans to use the seed funding for growth within the APAC region, as well as product development and expansion into the US.

## Funding rounds

- Seed, Dec 20, 2021, $1.8M — OIF Ventures, Investible, Greenwattle Properties Pty Ltd

## Investors

- OIF Ventures (https://capitalatlas.ai/funds/oif-ventures) — Seed
- Investible (https://capitalatlas.ai/funds/investible) — Seed
- Greenwattle Properties Pty Ltd — Seed
