# Aifora

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/aifora

- Industry: Software
- Headquarters: Dusseldorf, Germany
- Website: www.aifora.com
- Total disclosed funding: $12M
- Latest round: Series A (May 5, 2021)
- Investors on record: 4

## About

Based in Düsseldorf, Germany, and founded in 2018 by David Krings and Thomas Jesewski, Aifora GmbH enables retailers and brands to optimize their pricing and inventory across channels and automate underlying processes. Companies such as NKD, Reno, and Peek & Cloppenburg already rely on Aifora. In February 2019, the company raised Seed funding for EUR 3 million, followed by Series A funding in May 2021 for EUR 7 million.

Aifora's cloud-based platform utilizes big data, machine learning, and self-learning algorithms that predict customer behavior and provide data sources such as competitive prices and local weather data that provide assistance to determine forecasts. 

The company plans to expand and improve its SaaS (Software as a Service Platform) platform for retail automation technologies, as well as extend its main business in Europe.

## Funding rounds

- Series A, May 5, 2021, $8.5M — NRW Bank, Capnamic, Quintus Vermoegensverwaltung GmbH, New Forge
- Seed, Dec 6, 2018, $3.4M — Capnamic

## Investors

- Capnamic (https://capitalatlas.ai/funds/capnamic) — Seed, Series A
- NRW Bank — Series A
- Quintus Vermoegensverwaltung GmbH — Series A
- New Forge (https://capitalatlas.ai/funds/new-forge) — Series A