# Afresh Technologies

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/afresh-technologies

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.afresh.com
- Total disclosed funding: $141M
- Latest round: Series B (Aug 4, 2022)
- Investors on record: 13

## About

Afresh Technologies Inc. delivers innovative AI solutions for grocery retailers, focusing on optimizing inventory management and reducing food waste in fresh food operations. Founded in 2017 and headquartered in San Francisco, US, Afresh Technologies Inc. specializes in advanced technology solutions for the grocery retail sector.founded by Matt Schwartz (CEO), Nathan Fenner, and Volodymyr Kuleshov. In April 2026, Afresh Technologies Inc. raised USD 34 million in venture funding co-led by Just Climate and HighSage Ventures, with participation from Spark Capital, Innovation Endeavors, VMG Partners, and Insight Partners. Afresh Technologies focuses on innovative solutions for the grocery retail sector, particularly in fresh food management. Their flagship product, the Afresh AI engine, optimizes ordering and inventory management for fresh grocery items. This technology utilizes machine learning to enhance demand forecasting and improve supply chain operations. Notable clients, such as Stater Bros. and Fresh Thyme Market, employ Afresh’s solutions across various departments, including Produce, Meat, and Seafood, thereby improving operational efficiency and reducing food waste. Afresh Technologies operates on a subscription-based model targeting grocery retailers and wholesalers. Clients integrate Afresh’s AI-powered solutions into their supply chain processes, benefiting from improved inventory management and order accuracy. Though specific pricing details are proprietary, the company aims to deliver substantial cost savings and efficiency improvements, contributing to enhanced product freshness and minimizing waste for its retail partners. The April 2026, funding will accelerate expansion, Afresh plans to deploy its AI platform more broadly across its grocery retail partners and invest further in developing next generation AI solutions.

## Funding rounds

- Series B, Aug 4, 2022, $108M — Insight Partners, Spark Capital, VMG Partners, Innovation Endeavors, Portfolia, Bright Pixel, Maersk Growth, HighSage Ventures
- Series A, Nov 10, 2020, $13M — Baseline Ventures, Innovation Endeavors, Maersk Growth, Food Retail Ventures
- Series A, Jul 20, 2020, $12M — Greenhouse Capital Partners, Baseline Ventures, Innovation Endeavors, Impact Engine, Better Food Ventures, Maersk Growth, Food Retail Ventures
- Series A, Apr 30, 2019, $6.1M — Baseline Ventures, Innovation Endeavors
- Seed, Mar 4, 2018, $1.7M — Baseline Ventures, Innovation Endeavors

## Investors

- Baseline Ventures (https://capitalatlas.ai/funds/baseline-ventures) — Seed, Series A
- Innovation Endeavors (https://capitalatlas.ai/funds/innovation-endeavors) — Seed, Series A, Series B
- Greenhouse Capital Partners (https://capitalatlas.ai/funds/greenhouse-capital-partners) — Series A
- Impact Engine (https://capitalatlas.ai/funds/impact-engine) — Series A
- Better Food Ventures (https://capitalatlas.ai/funds/better-food-ventures) — Series A
- Maersk Growth (https://capitalatlas.ai/funds/maersk-growth) — Series A, Series B
- Food Retail Ventures (https://capitalatlas.ai/funds/food-retail-ventures) — Series A
- Insight Partners (https://capitalatlas.ai/funds/insight-partners) — Series B
- Spark Capital — Series B
- VMG Partners (https://capitalatlas.ai/funds/vmg-partners) — Series B
- Portfolia (https://capitalatlas.ai/funds/portfolia) — Series B
- Bright Pixel (https://capitalatlas.ai/funds/bright-pixel) — Series B
- HighSage Ventures (https://capitalatlas.ai/funds/highsage-ventures) — Series B