# Adly

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/adly

- Industry: Marketing/Advertising
- Headquarters: Los Angeles, US
- Website: www.adly.com
- Total disclosed funding: $5.5M
- Latest round: Series B (May 11, 2010)
- Investors on record: 2

## About

Adly Inc. is a strategic investment firm that specializes in acquiring, partnering with, and investing in internet businesses to unlock their growth potential through innovative strategies and expert marketing techniques.Founded in 2009, Adly Inc. operates out of Los Angeles, US, focusing on the acquisition and investment in internet ventures. The company has conducted a total of 4 deals, with its most recent funding round occurring on May 23, 2013. In this round, Adly raised USD 2.00 mn from Upfront Ventures and Wavemaker Partners. The founding team includes Fred Chiang, Rembrandt Flores, and Shawn Sheikh, with Bahram Nour-Omid serving as the CEO.Adly specializes in the acquisition, partnership, and investment in internet businesses, identifying companies with untapped growth potential. The firm utilizes advanced strategies in paid media, SEO, development, and product enhancement to scale its acquisitions. Adly diversifies its portfolio across various sectors, with a focus on Software as a Service (SaaS) and subscription-based models. Its clientele ranges from startups with revenues of USD 500,000 to established enterprises exceeding USD 100 mn, utilizing a team of experts to optimize monetization and enhance performance across markets in North America, Europe, and Asia.Adly has demonstrated consistent revenue growth of 40% year-over-year across its portfolio, engaging in transaction structures that focus on partnerships and acquisitions. The company's revenue model primarily consists of subscription services, catering to varying client needs with tailored pricing structures. Adly's offerings include proprietary tools and platforms aimed at improving operational efficiency and expanding market reach for its partner companies.Looking ahead, Adly plans to launch new products designed to enhance its service offerings, although specific release dates have yet to be announced. The firm aims to expand into additional markets, with a focus on reaching new clients in emerging regions by 2024. Recent funding of USD 2.00 mn will support these growth initiatives, enabling the company to enhance its operational capabilities and further scale its portfolio.

## Funding rounds

- Series B, May 11, 2010, $5M — Upfront, Greycroft
- Seed, Aug 28, 2009, $0.5M — Upfront

## Investors

- Upfront (https://capitalatlas.ai/funds/upfront) — Seed, Series B
- Greycroft (https://capitalatlas.ai/funds/greycroft) — Series B