# Aditude

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/aditude

- Industry: Software
- Headquarters: Buffalo, US
- Website: www.aditude.io
- Total disclosed funding: $15M
- Latest round: Series A (Aug 28, 2023)
- Investors on record: 1

## About

Founded in 2019 and based in New York, US, Aditude Inc. operates as an advertising technology company that offers digital marketing services and products like header bidding technology solutions and customer relationship management software. The company was founded by its CEO, Jared Siegal. In August 2023, Aditude Inc. raised USD 15 million in series A funding from Volition Capital.

The company offers products such as the Cloud Wrapper, which incorporates major features such as dynamic bid caching techniques, adjustable refresh logic by page, geo, and ad unit, global distribution, A/B testing, and interaction with Google Ad Manager, all SSPs, and third-party platforms. The firm also provides Cloud Side, which automates the generation of content layouts and full sites that deliver KPIs, and Cloud Video, which loads the player, content, and advertising through the Cloud Wrapper and supports every situation.

The organization plans to use the August 2023 funding to hire more employees, improve its cloud-based prebid wrapper and other publisher tools, and develop new products and services.

## Funding rounds

- Series A, Aug 28, 2023, $15M — Volition Capital

## Investors

- Volition Capital (https://capitalatlas.ai/funds/volition-capital) — Series A