# Action Engine

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/action-engine

- Industry: Software
- Headquarters: Bellevue, US
- Website: www.actionengine.com
- Total disclosed funding: $65M
- Latest round: Series E (Jul 30, 2007)
- Investors on record: 6

## About

Action Engine Corp. develops innovative mobile application solutions that enhance customer engagement and streamline business operations for enterprises.Founded in 2000, Action Engine Corp. is based in Bellevue, US, and focuses on creating mobile application platforms that integrate marketing automation and data analytics. The company has engaged in a total of 8 deals, with its most recent deal occurring on October 15, 2008, when it was acquired by MobUI Inc. The CEO, Sergey Sukov, has a history of leading technology ventures.Action Engine specializes in developing advanced mobile application solutions that empower businesses to enhance customer engagement and streamline operations. The company’s core offerings include a mobile application platform that integrates various functionalities such as marketing automation, customer relationship management, and data analytics. These solutions address specific end-use cases like improving customer loyalty, optimizing marketing campaigns, and providing real-time insights to businesses, facilitating better decision-making. Action Engine's products primarily serve mid to large-sized enterprises in sectors such as retail, finance, and hospitality, with a focus on urban centers in North America and Europe where mobile engagement is crucial.Action Engine generates revenue through a subscription-based model, offering tiered pricing plans for its mobile application platform. Clients engage in annual contracts that provide access to extensive platform features, including customizable tools for customer engagement and analytics. Partnerships often involve an upfront implementation fee, along with recurring subscription fees linked to the number of active users or applications utilized. This pricing structure enables Action Engine to scale its services according to client needs, ensuring a steady revenue stream from its flagship platform and fostering long-term B2B relationships.Action Engine aims to launch new products designed to enhance its mobile application platform over the coming years, with specific details on release dates to be announced. The company plans to expand its market reach into additional regions in Europe and Asia by 2025. Recent funding of USD 2.92 mn from investors such as Baker Capital and Northwest Venture Associates will support these initiatives, alongside strengthening operational capabilities. The company will also focus on enhancing its product features and customer support, guided by its strategic growth objectives.

## Funding rounds

- Series E, Jul 30, 2007, $20M — Baker Capital, Northwest Venture Associates, Spangler Ventures
- Series D, Jan 10, 2005, $10M — Baker Capital
- Series D, Oct 12, 2004, $7M — Baker Capital
- Series C, Mar 14, 2003, $16M — Baker Capital, OVP Venture Partners, Intel Capital, Northwest Venture Associates, Cascadia Capital, LLC, Spangler Ventures
- Series B, Mar 12, 2002, $5M — OVP Venture Partners, Northwest Venture Associates, Spangler Ventures
- Series A, May 1, 2000, $7.7M — OVP Venture Partners

## Investors

- OVP Venture Partners (https://capitalatlas.ai/funds/ovp-venture-partners) — Series A, Series B, Series C
- Northwest Venture Associates (https://capitalatlas.ai/funds/northwest-venture-associates) — Series B, Series C, Series E
- Spangler Ventures — Series B, Series C, Series E
- Baker Capital (https://capitalatlas.ai/funds/baker-capital) — Series C, Series D, Series E
- Intel Capital (https://capitalatlas.ai/funds/intel-capital) — Series C
- Cascadia Capital, LLC — Series C