# ABLY

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ably

- Industry: Consumer Products
- Headquarters: Seoul, South Korea
- Website: www.m.a-bly.com
- Total disclosed funding: $84M
- Latest round: Series B (May 27, 2021)
- Investors on record: 12

## About

Founded in 2018 and based in Seoul, South Korea, ABLY Corp., Inc. operates a mobile e-commerce platform for fashion and beauty products promoted by Youtube and Instagram stars. In Marche 2023, ABLY Corp, Inc. raised KRW 50 billion in venture debt financing from Pinetree Asset Management. As of 2023, the company is led by its CEO Seok-Hoon Kang who co-founded Korean over-the-top platform Watcha Inc.

The company offers a mobile e-commerce platform for fashion and beauty products including brand clothing, footwear, and accessories. It analyzes big data such as 'product steaming' and 'purchase history' to provide a 'personalized recommendation service' that connects users with various styles of products based on their taste. With the synergy of Avley's technology and big data localization in Japan, the company launched the Japanese service 'amood' The products provided by the platform include outer, pants, skirt, training, bag, shoes, homeware, jewelry, underwear and digital products.

## Funding rounds

- Series B, May 27, 2021, $55M — InterVest, Smilegate Investment, Capstone Partners, SV Investment, L&S Venture Capital, Premier Partners, STIC Ventures
- Series B, Jul 7, 2020, $22M — LB Investment, Shinhan Venture Investment, KDB Bank, Kolon Investment, Signite
- Series A, May 22, 2019, $5.9M — LB Investment, Kolon Investment

## Investors

- LB Investment (https://capitalatlas.ai/funds/lb-investment) — Series A, Series B
- Kolon Investment (https://capitalatlas.ai/funds/kolon-investment) — Series A, Series B
- Shinhan Venture Investment (https://capitalatlas.ai/funds/shinhan-venture-investment) — Series B
- KDB Bank — Series B
- Signite (https://capitalatlas.ai/funds/signite) — Series B
- InterVest (https://capitalatlas.ai/funds/intervest) — Series B
- Smilegate Investment (https://capitalatlas.ai/funds/smilegate-investment) — Series B
- Capstone Partners (https://capitalatlas.ai/funds/capstone-partners) — Series B
- SV Investment (https://capitalatlas.ai/funds/sv-investment) — Series B
- L&S Venture Capital (https://capitalatlas.ai/funds/l-s-venture-capital) — Series B
- Premier Partners (https://capitalatlas.ai/funds/premier-partners) — Series B
- STIC Ventures (https://capitalatlas.ai/funds/stic-ventures) — Series B