# 61time.com

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/61time-com

- Industry: Education/Training
- Headquarters: Shanghai, China
- Website: www.61time.com
- Latest round: Series B (Feb 16, 2017)
- Investors on record: 2

## About

61time.com is a cultural tourism investment firm focused on enhancing visitor experiences in heritage sites, particularly in Fenghuang Ancient Town, by providing diverse tourism-related services.Founded in 2012 and headquartered in Shanghai, China, 61time.com specializes in cultural tourism and investment services. The company was led by CEO Jianwen Li, who has played a key role in its development. In June 2022, the company ceased its operations, marking a significant pivot in its business strategy. Throughout its operation, 61time.com successfully executed 4 deals, with the most recent deal occurring on June 9, 2022.61time.com specializes in cultural tourism and investment services, offering a comprehensive range of solutions aimed at enhancing visitor experiences in culturally rich locations. The firm focuses on the development and management of tourism-related projects, particularly in historical areas like Fenghuang Ancient Town, promoting local cultural heritage. Their clientele primarily includes travel agencies, local governments, and educational institutions, all aiming to provide tourists with authentic cultural experiences. The company also markets its services internationally, targeting regions in Southeast Asia and Europe, where interest in cultural tourism is rising.The revenue model of 61time.com is structured around multiple streams, including ticket sales, guided tours, and cultural events. The company generates income through direct ticket sales for various experiences and partnerships with travel agencies offering packaged deals. Additionally, revenue is accrued from hosting events and workshops that highlight local culture, appealing to both tourists and local residents. The pricing plans are designed to accommodate individual experiences, with premium options available for exclusive access to certain attractions and events, ensuring diverse offerings catering to different demographics.In June 2022, 61time.com discontinued its operations, which has halted any immediate future growth plans. Prior to discontinuation, the company explored opportunities to design new products and expand into new markets. However, as of now, there are no forthcoming initiatives or planned expansions due to the cessation of activities.

## Funding rounds

- Series B, Feb 16, 2017 — China Science & Merchants Capital Management
- Series A, Sep 6, 2016 — Zhuiyuan Venture Investment

## Investors

- Zhuiyuan Venture Investment (https://capitalatlas.ai/funds/zhuiyuan-venture-investment) — Series A
- China Science & Merchants Capital Management (https://capitalatlas.ai/funds/china-science-merchants-capital-management) — Series B