# 4-Tell

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/4-tell

- Industry: Software
- Headquarters: Portland, US
- Website: www.4-tell.com
- Total disclosed funding: $1M
- Latest round: Series A (Jan 11, 2012)
- Investors on record: 3

## About

4-Tell, inc. provides innovative e-commerce solutions that enhance online shopping experiences through personalized recommendations, helping retailers improve customer engagement and conversion rates.Founded in 2009 and headquartered in Portland, US, 4-Tell specializes in e-commerce solutions that personalize online shopping experiences. The company was acquired by B7 Interactive, LLC in August 2020, with financial terms undisclosed. The firm's offerings have gained traction in markets like North America and Europe, serving a diverse clientele from small businesses to large retailers.4-Tell specializes in advanced e-commerce solutions designed to enhance online shopping experiences. Their core product offerings include a sophisticated recommendation engine that analyzes customer behavior and preferences to deliver personalized product suggestions in real-time. This technology aims to increase conversion rates and customer satisfaction by creating more relevant shopping environments. Targeted primarily toward online retailers and e-commerce platforms, 4-Tell's services have found traction in various geographical markets, including North America and Europe, where they cater to a diverse clientele ranging from small businesses to large retail chains. These end users benefit from enhanced customer engagement and improved sales performance through tailored shopping experiences that address specific consumer needs.Revenue generation at 4-Tell is structured primarily through subscription-based models where clients pay for access to their suite of e-commerce tools and services. This transactional framework typically involves retailers integrating 4-Tell’s technology into their platforms, enhancing user engagement through personalized recommendations. The company offers various pricing plans that cater to different business sizes and requirements, with flagship products designed to optimize both B2B and direct-to-consumer interactions. Clients benefit from the scalability of these services, allowing them to adjust their subscriptions based on sales volume and customer engagement metrics. This revenue model fosters long-term relationships with clients and supports continued investment in product development and innovation.Following its acquisition in August 2020, 4-Tell is expected to leverage its new partnership to enhance its product offerings and expand into additional markets. The integration of resources is anticipated to facilitate the development of new features aimed at improving user engagement. Specific future market expansions have not been disclosed, but the company aims to utilize the resources from the recent acquisition to broaden its reach.

## Funding rounds

- Series A, Jan 11, 2012, $1M — Portland Seed Fund, Gorge Angel Investors Network, The Yoshida Group
- Seed, Nov 2, 2011, $0M — Portland Seed Fund

## Investors

- Portland Seed Fund (https://capitalatlas.ai/funds/portland-seed-fund) — Seed, Series A
- Gorge Angel Investors Network — Series A
- The Yoshida Group — Series A