# 37degree

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/37degree

- Industry: Software
- Headquarters: Beijing, China
- Website: www.37degree.com
- Latest round: Seed (Jul 7, 2013)
- Investors on record: 2

## About

37degree is a company specializing in the sale of premium domain names, primarily serving the educational sector to enhance online presence and brand recognition for businesses.Founded in 2011 and headquartered in Beijing, China, 37degree operates in the digital branding sector, focusing on domain name sales. The company has undergone no major pivots in strategy since its inception. The founder, Vicky Cheng, has a history in entrepreneurship, while Qiankun Zhao currently serves as CEO. In July 2013, 37degree received SEED financing from Microsoft Ventures, with undisclosed financial terms. The company has completed a total of 2 deals since its founding.37Degree.com specializes in the sale of premium domain names, focusing on the educational sector. Their flagship domain, 37Degree.com, is marketed to enhance online presence for businesses, particularly educational institutions and e-learning platforms. The company provides a memorable digital identity for entrepreneurs and other clients, primarily targeting North America and Europe for its offerings.The revenue model for 37Degree.com is based on direct sales of domain names, with the flagship domain available for a purchase price of USD 5,599. Customers can opt for a payment plan consisting of an initial amount followed by monthly installments. The company primarily operates within the B2B framework, facilitating domain purchases to support branding strategies, and offers added services like a free logo with domain purchases.37degree aims to expand its product line with upcoming premium domains targeted for release by the end of 2023. Plans to enter new markets include targeting Southeast Asia and Latin America, with a focus on establishing a presence by mid-2024. Recent funding from the SEED round will support these expansion initiatives, enabling the company to enhance its market reach and develop additional services.

## Funding rounds

- Seed, Jul 7, 2013 — M12
- Series A, Jan 1, 2012 — Sinovation Ventures

## Investors

- Sinovation Ventures (https://capitalatlas.ai/funds/sinovation-ventures) — Series A
- M12 (https://capitalatlas.ai/funds/m12) — Seed