# 12grapes

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/12grapes

- Industry: Software
- Headquarters: Berlin, Germany
- Website: www.bunch.ai
- Total disclosed funding: $2.2M
- Latest round: Seed (Nov 1, 2019)
- Investors on record: 5

## About

12grapes GmbH is an innovative company focused on enhancing leadership skills through AI-driven coaching, delivering personalized insights via its app platform.Founded in 2016, 12grapes GmbH operates from Berlin, Germany, and specializes in AI-based leadership coaching. The company's founders include Anthony Reo, Charles Ahmadzadeh, and Darja She-Her. 12grapes GmbH has successfully completed 5 deals, with the most recent investment round being a Seed round of USD 1.000 mn, raising a total of USD 1.000 mn as of June 26, 2024.Bunch offers a core product centered around AI-driven coaching specifically designed to enhance leadership skills through short, daily insights. The platform utilizes a personalized AI assistant, known as Bunchee, to deliver tailored coaching advice that aligns with individual leadership styles and goals. This coaching system aims to improve users by 1% each day, breaking down complex leadership concepts into digestible, actionable tips. The app targets professionals in leadership roles across various industries, including engineering and technology, and is used by leaders at prominent companies globally. Bunch's services are accessible through mobile applications for both iOS and Android, providing flexibility for users to engage with the content anytime and anywhere.Bunch generates revenue through a subscription-based model that offers individual and enterprise-level access to its coaching services. The typical transaction structure involves customers subscribing to the platform to receive ongoing leadership insights and personalized coaching. In 2020, Bunch reported a revenue of USD 33,666.20, with an EBITDA of USD -231,798.90, further emphasizing its investment in growth and development. Bunch provides free trials, encouraging potential users to engage with the content before committing to a subscription.In June 2024, Significo acquired 12grapes GmbH from Atlantic Labs, Hyperion Invest, High-Tech Gründerfonds, M13, and Vida Ventures. The acquisition aims to support Significo with more talented and experienced employees. Looking ahead, 12grapes GmbH plans to leverage this acquisition to expand its product offerings and enhance its market presence. Specific future products and services are being designed to further engage users and strengthen leadership capabilities. The company is also targeting expansion into new markets in Europe and North America by the end of 2025, utilizing recent funding to develop and implement these strategic initiatives.

## Funding rounds

- Seed, Nov 1, 2019, $1.7M — High-Tech Gruenderfonds, Atlantic Labs, M13, Vida Ventures
- Seed, Apr 24, 2018 — High-Tech Gruenderfonds, Atlantic Labs
- Seed, Feb 22, 2017, $0.5M — Atlantic Labs, Hyperion Invest

## Investors

- Atlantic Labs (https://capitalatlas.ai/funds/atlantic-labs) — Seed
- Hyperion Invest (https://capitalatlas.ai/funds/hyperion-invest) — Seed
- High-Tech Gruenderfonds (https://capitalatlas.ai/funds/high-tech-gruenderfonds) — Seed
- M13 (https://capitalatlas.ai/funds/m13) — Seed
- Vida Ventures (https://capitalatlas.ai/funds/vida-ventures) — Seed
